April 18, 2011
This illustrated identity was created for FableDreams, a vintage inspired tiara and hair accessory company. It was important to create a logo that captured the magical and fairytale elements that inspired the brand, as well as being beautiful and hair focused. So if you are in the market for a magically special headdress then look no further!
To give a bit of background and show how the final logo evolved I have included one of the working rough drawings I designed mid way through the brief. The unicorns are shown in full and there is more of a focus on traditional heraldry design and the accessory is a crown and the type set in a bolder style. This then got altered to the focus on one unicorn and mainly the head and hair, and changing the crown to a tiara and the type to a softer, more flowing style to be more feminine.
April 12, 2011
Some of my screen prints will be part of Untitled Space pop up exhibition “Under Construction” held at 3-5 Whitechapel Road, yeses! come along on the opening night this Thursday 14th April from 6.30pm for a Dutch Auction of awesome artworks, live music and ping pong -the perfect set of ingredients for any good Thursday evening and bag yourself some tasty art goodies! More info here http://untitledspace.co.uk/